brandbassador
brandbassador
brandbassador
"The SDR team booked 260 demos between them last month which is an average of 26 per person － beautiful numbers!! This is a 36% increase in opportunities in our top of funnel. I've no doubt that Sales Impact Academy has had a huge impact on the team's performance.”
the company
size of team: 42
Fundraising round:
$5m raised in equity finance
ARR: $2.5m
why sales impact academy?
As we expanded as a business we wanted more training and scope for the sales team. We’ve always done our onboarding in house, but Sales Impact Academy allowed us to promote internally and ensure our new starters had the practical training they needed to hit the ground running. With Sales Impact Academy, we can now be sure that everyone has the same level of ability across the team. As a bonus, our new SDR’s know they have an additional resource for their own personal development.
As we expanded as a business we wanted more training and scope for the sales team. We’ve always done our onboarding in house, but Sales Impact Academy allowed us to promote internally and ensure our new starters had the practical training they needed to hit the ground running. With Sales Impact Academy, we can now be sure that everyone has the same level of ability across the team. As a bonus, our new SDR’s know they have an additional resource for their own personal development.
the impact
Matt Harris
Partner & VP of Sales at Brandbassador
“Sales Impact Academy’s Managing the Complete Sales Cycle course has made a huge impact on sales productivity and our top of funnel. We’ve seen an increase in the performance of the SDR team and they very actively discuss tactics they’ve picked up on the course. A great example is BAMFAM (Book A Meeting From A Meeting) which everyone has integrated into their process.”
“Sales Impact Academy’s Managing the Complete Sales Cycle course has made a huge impact on sales productivity and our top of funnel. We’ve seen an increase in the performance of the SDR team and they very actively discuss tactics they’ve picked up on the course. A great example is BAMFAM (Book A Meeting From A Meeting) which everyone has integrated into their process.”
“Last month was our best ever outbound performance with one of our SDR’s shattering the record for the most demos booked in a month. The previous record was 31 demos and our SDR knocked it out of the park with 41 demos. Another of our SDR’s also booked 37 demos which is fantastic.”
“Last month was our best ever outbound performance with one of our SDR’s shattering the record for the most demos booked in a month. The previous record was 31 demos and our SDR knocked it out of the park with 41 demos. Another of our SDR’s also booked 37 demos which is fantastic.”
Matt Harris
Partner & VP of Sales at Brandbassado
“A real game-changer has been the takeaways from the Prospecting Through Sequences course. It provided structure to the team’s sales cadence by outlining how to best personalize and link your emails. Small practical learnings like these are easy to implement and make a real difference.”
“A real game-changer has been the takeaways from the Prospecting Through Sequences course. It provided structure to the team’s sales cadence by outlining how to best personalize and link your emails. Small practical learnings like these are easy to implement and make a real difference.”