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LinkedIn Social Selling Masterclass
SIA Coaches
- Description
- Syllabus
- Coach Information
About This course
Our LinkedIn Social Selling Masterclass is designed to enable all front-line salespeople to perfect an important part of the sales process. This guide to social selling will show you how to turn social engagement into real conversations & generate sales.
The course will go through how to perfect your profile; how to send killer messages whether they are written, audio, or videos; fine-tune your content skills, and ultimately develop an expert-level LinkedIn strategy.
This course has been designed for any salespeople who are prospecting(SDRs or AEs) who have some LinkedIn experience but are not engaging with content or prospects more than once a week.
The course will go through how to perfect your profile; how to send killer messages whether they are written, audio, or videos; fine-tune your content skills, and ultimately develop an expert-level LinkedIn strategy.
This course has been designed for any salespeople who are prospecting(SDRs or AEs) who have some LinkedIn experience but are not engaging with content or prospects more than once a week.
What impact this course will have
- Learn best practices for building profiles & personal brand growth.
- You’ll be able to successfully connect with prospects and grow your network.
- You’ll discover the most effective way to use video and audio messaging.
- Master the creation and distribution of valuable content.
- You’ll gain access to the best tools to use alongside LinkedIn.
Syllabus
October 19th 2021
1/7
Class 1 | LinkedIn Profile Optimization
By the end of this class, you will be able to…
- Understand your digital profiles importance for social selling success
- Implement best practice LinkedIn profile set up
- Fully optimize your LinkedIn profile
- Know how to generate sales from your profile
October 21st 2021
2/7
Class 2 | Personal Brand
By the end of this class, you will be able to…
- Understand what a personal brand is
- Understand how to become a thought leader
- Understand how to leverage a personal brand to sell
- Know how to become an influencer
October 26th 2021
3/7
Class 3 | Search, Connect & Network Growth
By the end of this class, you will be able to…
- Understand how to search and use LinkedIn’s filters
- Know how to successfully connect with prospects
- Understand what to think about when growing your LinkedIn Network
October 28th 2021
4/7
Class 4 | Messaging
By the end of this class, you will be able to…
- Know how To Contact People On LinkedIn With Written Messages
- Utilise LinkedIn’s Audio Messages
- Understand how And When To Send Videos Through LinkedIn
November 02nd 2021
5/7
Class 5 | Content Part 1
By the end of this class, you will be able to…
- Understand content creation and curation
- Know content best practices when posting on LinkedIn
November 04th 2021
6/7
Class 6 | Content Part 2
By the end of this class, you will be able to…
- Know when the best time to post is
- Understand how to plan your content
- Know how to increase the reach of your posts
- Understand the nature of VIRAL content
November 09th 2021
7/7
Class 7 | Tools & Strategies
By the end of this class, you will be able to…
- Understand the importance of involving the whole business in your LI strategy
- Turn social engagement into conversations & sales opportunities
- Understand how to effectively use your time on LinkedIn
- Know ways Of Measuring Social Selling Success
- Know the Best tools to use alongside LinkedIn
- Summarise Social Selling
Coach Information
Dan is one of the world's leading Social Selling & LinkedIn experts. He is the author of  #1 best-selling book, "The Million-Pound LinkedIn Message" and is a hugely popular international keynote speaker. Daniel trains companies and sales teamsÂ...
Holly is a top-performing Business Development Representative at G2, exceeding her targets month on month by a prospecting tactic she swears by - social selling. Holly has built her personal brand on LinkedIn from scratch, with over 4,500 followers w...
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